Menu Login


Printing on recycled paper has immense environmental benefits!

  • It takes 24 good-sized trees to produce a ton of virgin fiber paper. It takes 1.1 tons of waste paper to produce a ton of 100% recycled paper.
  • Paper that's 100% post-consumer waste (PCW) uses about 75% less water in production than its virgin-fiber counterpart.
  • Producing recycled Kraft pulp requires a third less energy than making virgin chemical pulp. (Kraft = process for creating strong paper)
  • Paper that's carted away to the landfill decomposes and ultimately emits methane gas, which traps up to 25 times more heat than carbon dioxide over a 100-year period.
  • Recycling brings an employment upside: Every 1000 tons of collected paper that's processed and re-manufactured creates 7 jobs!

You can be confident that the printing you order from Greenerprinter uses certified eco-friendly papers. Our house stocks contain the highest possible percentages of recycled content and sustainably harvested papers, processed without the use of chlorine or chlorine derivatives (bleaching without chlorine or chlorine compounds results in a much less polluting paper making process).

  • Post Consumer Waste (PCW). This is the percent by weight of manufactured paper that is made from paper used by businesses and individuals and sent to a recycling center. The stand-alone term "recycled" often means the use of waste in the manufacturing process, and doesn't guarantee reuse.
  • Forest Stewardship Council Certified (FSC Certified). The FSC is an international non-profit that provides information about forest products (paper and wood). It confirms sources that are environmentally-friendly, socially responsible and economically viable. We can print an FSC certified label on your product to show your commitment to a cleaner planet. Details about these labels are provided at
  • Ancient Forest Friendly. Canopy is a not-for-profit forest conservation organization that certifies the sustainability of paper sourcing. A list of certified products that include both home products and printed products can be found at
  • Green-e. Green-e is a program of the nonprofit Center for Resource Solutions. It verifies the use of clean energy and provides carbon offset certification. Their website is

Paper Terminology

  • Basis Weight. Offset paper uses the weight of 500 25 x 38" sheets of text or 500 24 x 36" sheets of cover stock. Writing paper is measured on a different size sheet, so 20lb bond is the same as 50lb text stock. We use offset measurements and replace "lb" with "#". European measurements are metric and based on grams per square meter (GSM).
  • Caliper. The thickness of a sheet of paper is another important attribute. Caliper is measured in .001", so 20 point is .02".
  • Opacity. This measures the amount of see-through of a particular stock. High opacity reduces the visual distraction of printing on the back side of a sheet, particularly when there are large areas of color.
  • Brightness. The reflectance of a paper stock using standard (blue) lighting.

Our House Stocks

New Leaf Reincarnation Matte. Matte coated paper has a subtle, sophisticated sheen that has a parallel in eggshell house paints. We recommend Reincarnation Matte for our most popular products: postcards, business cards, brochures, catalogs and more. With 95% brightness, this will make your art stand out. This paper is FSC certified, 100% Recycled PCW, Green-e energy certified and Ancient Forest Friendly.

Basis Weight Opacity Caliper GSM
80# Text 96% .0047 118
100# Text 97% .0056 148
110# Text 97% .0072 163
80# Cover 99% .0088 216
100# Cover 99% .0109 270
120# Cover 99% .0131 324


New Leaf Reincarnation Silk has slightly more shine than Reincarnation Matte and at 150#, a little more heft. This is our standard for business cards.

Basis Weight Opacity Caliper GSM
150# Cover 99% .0155 400


Hankuk XPRI Gloss. This is an FSC certified stock with 10% PCW. The gloss finish and 94% brightness gives this a bright, smooth look. Perfect for sale sheets, catalog covers, brochures and posters.

Basis Weight Opacity Caliper GSM
70# Text NA .0031 104
80# Text NA .0036 118
100# Text NA .0046 163
80# Cover NA .0078 216
100# Cover NA .010 270


Rolland Enviro Print is our uncoated paper. This stock is 100% recycled and certified FSC, Ecologo, Chlorine Free, Bio Gas Energy, Ancient Forest Friendly. It has an brightness of 92% and is ideal for commercial printing. Its smooth finish makes it an ecological alternative that displays an impeccable look and rich color quality every time. This is an excellent choice for annual reports, brochures, mass-mailings, all promotional pieces that need an ecological touch

Basis Weight Opacity Caliper GSM
70# Text 97% 5.1 104
80# Text 98% 5.8 118
100# Text 98% 7.1 148
80# Cover NA 10.4 216
100# Cover NA 12.8 270


Natural Kraft has a minimum recycled content of 30% and a basis weight of 201.4, 326gsm. It clearly shows your commitment to the environment. Plus, it is an attention grabber when used with white ink. Perfect for hangtags, business cards, flat cards and packaging.

Free Sample Pack

If you're not familiar with our stocks, don't hesitate to order a sample pack. Just click here and we'll have one to you in no time.