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Booklet Sizing: The Complete Guide

Booklets are exciting printed products that provide plenty of space for both information and images. It’s an excellent product to have in your marketing toolbox alongside brochures, door hangers, and flyers. As you get started on your next booklet design, let’s explore how booklet sizing works and go over the benefits of different sizes.

Apr 17, 2024 3 min read
Booklet Sizing: The Complete Guide
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What size is a standard booklet?

There is no agreed upon standard size for booklets. Booklets can be created in any size you want. Two of the most common sizes are 5.5” x 8.5” and 8.5” x 11”. What size booklet you need will depend entirely on what content you plan to put in it.

Long saddle-stitched booklet.

What size booklets does Greenerprinter offer?

Greenerprinter offers both 5.5” x 8.5” and 8.5” x 11” booklets through our default order forms. These are our most common sizes. You can order either size with saddle-stitched binding, perfect binding, or Wire-O binding. 

If you are creating a booklet that is not either 5.5” x 8.5” or 8.5” x 11”, there is no need to fear! We can create booklets in any custom size that you might want or need. Just submit a custom quote request to discuss our options.

What size booklet is most effective?

Which booklet size is most effective will depend on what you plan to use your booklet for. A small pocket notebook will not be the same size as a direct mail catalog. Let’s explore some common sizes to learn what size might be right for your needs.

Pocket-sized winery booklet.

Pocket-Sized Booklets

Pocket-sized booklets are typically around 4.25” x 5.5”. Their small size allows them to easily fit within people’s pockets. This makes them a great choice to use as manuals or packaging inserts (like insert cards but with more pages) for small products. They can also make good notebooks or journals since they are easy to transport.

Medium Booklets

Medium booklets are usually about 5.5” x 8.5”. This is a very common size for booklets. It is compact but still provides plenty of room for content. It is an affordable option for creating booklets on a budget. This size is commonly used for programs and zines.

Novel Sized Booklets

One common size for paperback books is 6” x 9”. This size is familiar to readers and can create a sense of trust in the text. This size is easy to hold and carry. It provides lots of room for information, while not being too large. It can be used for any type of book, including children’s books and poetry books.

Large booklet opened to spread showing an image of a beach.

Large Booklets

We consider large booklets to be about 8.5” x 11”. This is a common booklet size option. It is often used in business settings for reports and handbooks. This size has lots of space to create breathtaking booklet designs. It makes amazing catalogs and magazines. It can even be sent out as direct mail.

Oversized Booklets

Oversized booklets are any sizes above 8.5” x 11”. These sizes provide plenty of room for text and graphics. Their large size creates a powerful first impression. When made with thicker paper, this size can feel very luxurious. It is great for lookbooks and other image-heavy booklets.

Calendar opened to March

Square Booklets

Square booklets can be made at any size. They provide a stable background and shape for your booklet design. Their unique shape can lend itself to interesting page layouts. Square booklets are not as common as rectangular ones, so they can help your booklet stand out. Calendars are commonly made as square booklets.

Custom Sizes

As we mentioned earlier, booklets can be created in any size or shape imaginable. If you have an idea for a booklet, don’t let the standard sizes stop you! Custom sizes can make your booklets more memorable but could cost more to produce. Greenerprinter is happy to help with your custom-sized booklet! Submit a custom quote request to learn more. 

Booklet opened to middle page.

How do I print custom booklets?

Greenerprinter is ready to help you print your next custom booklet. Our booklets can be fully customized to meet any of your needs. We always use high-quality, sustainable materials. No matter what size booklet you need, we are ready to produce it.

Shop Booklets

Ready to get started with sustainable print & packaging? Check out Greenerprinter’s Packaging Sleeves & Hang Tags 

Written by
Michael Assadi
Greenerprinter print team · Richmond, CA
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