Are you researching custom packaging for your new product and unsure which method will work best for you? Consider using packaging sleeves. Packaging sleeves are a simple tool that allows you to easily brand your products in a cost-effective way. Greenerprinter is ready to help you create your perfect packaging sleeve.
Packaging sleeves defined
If you are at the beginning of your packaging journey, you may be asking yourself “What is a packaging sleeve?” Sometimes called a belly band, a packaging sleeve is a printed piece of paper that wraps around a product. The ends are secured with adhesive or latched together with a tab and slot. It is similar to a box but without a top or bottom. A packaging sleeve can include important product information and branding and often helps seal the product. Packaging sleeves can wrap around a huge variety of shapes and sizes. It doesn’t matter if you’re wrapping it around a box or the product itself, a packaging sleeve can be made to fit.
Benefits of packaging sleeves
One of the biggest advantages to choosing packing sleeves is that it is a much less expensive choice when compared to other packaging options like boxes. But being cheaper doesn’t mean losing out on quality, protection, or aesthetics. Packaging sleeves have a long list of benefits.
Cost-effective
Packaging sleeves use much less paper and ink than boxes (up to 2x less!), so the production of the sleeves will cost less than the production of boxes.
Packaging sleeves are also lightweight which means they will not add much shipping weight to a product. This is perfect for businesses that pay for shipping based on weight.
Versatile
Every product deserves its own beautiful packaging sleeve. Packaging sleeves can be created in any size which means that they can be used for products in any industry. They are ideal for anything from soap and jewelry to clothing and food packaging.
Effective for small or large quantities
A packaging sleeve can be an easy way to change up packaging for different seasons, special events, or sets. The sleeve can be added on top of any existing packaging to change it or the sleeve can be used on its own. Packaging sleeves are easy to produce in small quantities, so you won’t be left with hundreds of leftover packages once your special event is over.
If you’re not looking for a small quantity, there is no need to fear. Packaging sleeves can also be efficiently produced on a larger scale.
Easy to use
It doesn’t get much easier than packaging sleeves. To apply them, the sleeve simply needs to be slid over the box or product. That’s it!
Protective
Packaging sleeves provide an extra layer of protection against damage and tampering. When applied on top of a box, it can also protect the box from scratches and scuffs.
Environmentally friendly
As mentioned above, packaging sleeves use less paper and ink than other packaging options. Because they are smaller, more packages are able to be made at one time, with the same amount of material. This uses up fewer resources and reduces waste. Choosing to use packaging sleeves can help make your brand more eco-friendly.
Designing for Packaging Sleeves
Even though a packaging sleeve has less surface area than a box, there is still plenty of room for unique design choices. On its own, a packaging sleeve has ample space to add product information and branding. Just like other packaging options, they can be created with bright colors and interesting finishes. Adding foils or varnishes can catch your customer’s eye, making your product more appealing.
Custom shapes and cutouts are another way to make your packaging sleeves stand out. Your sleeves don’t have to be a straight rectangle that cuts across your product. The edges can be textured or shaped. You can even choose to have shaped cutouts in the middle of your sleeve. This is perfect for showcasing your product and adding visual interest to the packaging.
When layered over a box, a packaging sleeve can add another dimension to the packaging design. This double layer can create a feeling of luxury and leads to an unboxing experience that your customers will love. Layering a packaging sleeve over a box is also great for creating contrast and is the perfect opportunity to create unique cutouts in the sleeve that reveal the box underneath. Packaging sleeves can also be used over boxes to switch up the package to better fit different special events or seasons.
Packaging sleeves can be made out of a wide range of materials. Greenerprinter offers a variety of different paper stocks to print your packaging sleeves on. Our 100% recycled cover paper options provide the perfect base to create colorful designs. Hoping for a more rustic or natural look? Think about using kraft paper. This naturally brown paper gives packaging a more organic look.
Compostable packaging sleeves
In addition to the variety of papers, Greenerprinter also offers composable packaging sleeve options. Most packaging sleeves are not compostable due to their use of adhesive to secure the two ends together. Most adhesives contain chemicals and plastics that prevent them from being composted. Greenerprinter utilizes a tab and slot to latch together the two ends without needing any adhesive. This means that any paper packaging sleeves created with this method are compostable and recyclable.
Ready to start the process of ordering your own packaging sleeves? Click the button below to get started with Greenerprinter.
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